The largest mail order company in the world, serving approximately eight million customers, representing more than one -fourth of all the families in the United States. The Philadelphia Plant is one of the largest concrete buildings in the world, containing more than one and one half million square feet of floor space; equipped with every modern laborsaving and money saving device. Orders for almost every conceivable line of goods are filled direct from this plant. Located on a forth-acre site on Roosevelt Boulevard. For directions to get there see other side. How to get there (1) By Automobile: From City Hall drive north on Broad Street to Roosevelt boulevard, then northeast 3½ miles to our plant. (2) By Street Car: From Reading Terminal or Penna. R. R. Station Take Route 47 car at Market and Ninth Streets north and change at Wyoming Avenue to Route 75 east. or From Market Street Ferry Take Route 5 car north on third Street to Frankford and change at Orthodox Street to Route 75.